KeyBank's EasyUp® tool is revolutionizing the way clients manage their finances by effortlessly transforming everyday spending into significant savings. Since its inception in August 2019, EasyUp® has proven to be a game-changer, helping KeyBank clients collectively save an impressive $182 million as of July 31, 2025, with the average user saving $490 per year.
The beauty of EasyUp® lies in its simplicity and effectiveness. With each debit card purchase, users can select to automatically transfer up to $5 into their linked KeyBank savings account. This seamless feature empowers clients to build their savings gradually, one transaction at a time, without the need for manual transfers. Jeannie Fanning, the Director of Consumer Bank Relationship Growth at KeyBank, emphasizes how EasyUp® showcases that consistent small actions can lead to significant financial progress over time.
One of the key benefits of utilizing EasyUp® is its integration with KeyBank's relationship benefits program. By meeting a simple requirement of using their eligible KeyBank checking account for five or more qualifying transactions per month, clients not only build their savings with each debit card purchase but also progress towards qualifying for KeyBank's relationship benefits.
KeyBank's commitment to helping clients at every stage of their financial journey shines through EasyUp®. The tool serves as more than just a savings mechanism; it is a tool designed to empower clients to achieve their financial aspirations. By offering practical solutions that address everyday financial challenges, KeyBank aims to provide the guidance and support necessary for clients to take significant steps towards securing their financial future.
As clients navigate through their financial goals, KeyBank remains dedicated to delivering user-friendly solutions that foster enduring relationships with their clientele. By focusing on practicality, simplicity, and client-centricity, KeyBank aims to keep clients at the heart of their operations.
For those interested in exploring KeyBank's suite of products and services and kickstarting their financial journey, a visit to key.com/easyup or key.com/relationship provides a gateway to valuable resources and support. Additionally, individuals can always locate the nearest KeyBank branch for personalized assistance and guidance.
In celebration of its bicentennial in 2025, KeyCorp marks 200 years of dedicated service to clients and communities nationwide. As one of the largest bank-based financial services companies in the country, KeyCorp's legacy of client-centric innovation and exemplary service continues to shape the financial landscape from coast to coast.
In conclusion, KeyBank's EasyUp® tool stands as a beacon of financial empowerment, offering clients a straightforward and effective means to build savings effortlessly. By simplifying the savings process and integrating it seamlessly into daily transactions, KeyBank is changing the way individuals approach their financial well-being. The success of EasyUp® underscores KeyBank's unwavering commitment to providing practical solutions that empower clients on their financial journeys.
